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According to the University of California Small Farm Program, Agritourism is "a commercial enterprise at a working farm, ranch or agricultural plant conducted for the enjoyment of visitors that generates supplemental income for the owner."


Farms, ranches embrace agritourism in California (2:09)




ENGAGE With Cal Poly Connections

Local Community Connections

  • City Farm SLO: a 501(c)3 non-profit based in San Luis Obispo, this organization works to build local, sustainable and fair food systems by connecting community members to the abundance of local food and farming in the County. CCG strives to bridge the gap between what people eat and where it comes from and in doing so, to strengthen the food culture and relationship people have with their food.
  • San Luis Obispo Co. Famers' Market Association (SLOFMA): The San Luis Obispo County Farmers’ Market Association (SLOFMA) is a mutual benefit, not-for-profit corporation. As a mutual benefit organization, we serve two groups. We provide several marketplaces for family owned and operated farms, and we provide fresh quality products directly to consumers.
  • Paso Robles Wine Country Alliance
  • San Luis Obispo County Farm Bureau


Local Businesses

To learn more about agritourism, check out these local businesses.


Cal Poly Academic Programs or Courses


Cal Poly Student Groups


ENHANCE Your Involvment in the Field

Internship Opportunities


Professional Connections;


ACHIEVE Career Success

Sample Job Titles

  • Farrier/Teamster Wrangler
  • Executive Chef
  • Event Manager;
  • Director of Agritourism
  • Communications Coordinator
  • Fishing Guide;
  • Marketing & Community Relations Consultant
  • Brand Manager;
  • Trail Ride Guide/Scout
  • U-Pick Produce Coordinator
  • Marketing Director
  • Experience Specialist


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